Insights, strategies, and trends to fuel your digital growth.
Web Design
How to use the 12 principles of animation in UI — easing, timing, anticipation — and when animation helps vs hurts user experience.
Krishnendu Karmakar
Web Design
Conduct a thorough accessibility audit using automated and manual methods.
Krishnendu Karmakar
Content Marketing
How to write podcast show notes that rank in search — show note length, key excerpts, timestamps, guest information, and related content links.
Krishnendu Karmakar
Content Marketing
Proven tactics for growing an email newsletter — referral programs, social promotion, content upgrades, cross-newsletter partnerships, and paid growth.
Krishnendu Karmakar
PPC
Build PPC reports that clearly communicate performance and value.
Krishnendu Karmakar
SEO
Handle paginated content correctly to avoid duplicate content issues.
Krishnendu Karmakar
SEO
How competitors can attempt to harm your rankings, how to monitor for attacks, and how to protect your site.
Krishnendu Karmakar
SEO
How to structure Q&A content for featured snippets and PAA boxes — short answers followed by depth, and FAQ schema implementation.
Krishnendu Karmakar
Content Marketing
The strategy of newsjacking — monitoring trends, identifying fit, moving quickly, and the risks of getting newsjacking wrong.
Krishnendu Karmakar
PPC
Build a complete paid media funnel for e-commerce revenue growth.
Krishnendu Karmakar
Content Marketing
How to plan a content strategy around a product or feature launch — teaser content, launch day assets, adoption content, and post-launch reporting.
Krishnendu Karmakar
PPC
Build a multi-stage paid strategy that nurtures B2B prospects to close.
Krishnendu Karmakar
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